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The New Amazon.in you know you want!

  • Mar 6, 2017
  • 3 min read

In the Victorian Era, a brown paper package was a sign that someone close to you had sent you a gift by the Royal Post. Cut to 2017 and brown paper packages are still very much in fashion, although in this era, the Royal Mail has been replaced by the dense network of Amazon delivery boys. And yet, the joy of opening the package remains the same.

The Royal Post was headed by The Queen, who was forever devising ways to improve it. Amazon CEO Jeff Bezos, if not a monarch, is practically business royalty. Here are some ways Jeff can strengthen his hold over the e-commerce kingdom:

1. Package Recycling

The brown paper packages might be bringing smiles to your face, but the Earth surely isn’t smiling! Empty packages generally find themselves in the trash and there’s not much positive use one can get out of them after that.

Instead of the above travesty, Amazon could provide incentives for empty packages to be returned on the next delivery, to be recycled!

2. Amazon Ambassadors

How many times have you bought a product from Amazon and liked it so much that you referred it to your friends? How would you like to be paid for it?

Become an ambassador for Amazon and get your friends to buy products using your referral code and see your Amazon Pay account swell up with credits!

3. Pay with Paytm

The 2nd largest market for Amazon after America is India. Paytm is India’s largest mobile wallet with over 150 Million users. Wouldn’t it be great if they joined hands?

4.Choose your Interests

Select the product categories that interest you the most be it electronics or books or beauty and get your customised amazon page with the highest selling and the most popular products from each of those categories. This will make your shopping experience much more sought after and will result in an increased impulse purchases for amazon. Win-Win!

5. Mystery Box Subscription

Imagine the delivery of sample sizes of niche products of your choice, right at your doorstep, packaged like an experience, exclusively for you. The selection of your interests will come into play here and you will receive a mystery box of a collection of new products on the market without even paying for half of its market price!

After all, what’s better than a monthly mystery subscription box from a store for everything under the sun! Product distribution just got more profitable, Amazon!

6. Paperbacks on Rent

They have done more for the publishing industry than any entity on Earth. And yet, there’s so much more that can be done, for the publishing industry and for the environment as well.

With its vast stock of books, Amazon has the resources to set up the largest library in the world- Warehouses will become bookshelves and delivery boys will become librarians. People across the world will continue to read paperback while reducing their carbon footprint simultaneously!

7. Corporate/Festive Gifting

Come festivals and all of India looks like an Archies store. From relatives to corporate contact, everyone is on the gifting radar. More often than not, this proves to be a hassle. Amazon can handle all that hassle, and more. Choose the gift, feed in the addresses, pick the choicest of wrapping paper/gift card and you’re good to go! (also, avail discounts on bulk orders)

“If you can’t feed a team with two pizzas, it’s too large.”

Jeff Bezos, CEO, Amazon.com


 
 
 

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